
IPRs offer guarantees to consumers, through trademarks and geographical indications that identify the origin of the creation and can act as quality indicators.IPRs give businesses an opportunity to earn back the money they have invested in developing a product or their companies reputation - when a company’s ideas, brands or products are pirated and counterfeited, it reduces a firm’s opportunities to grow and to employ people.IPRs protect inventors, creators and businesses from others wrongly profiting from their creations or inventions.it is important for businesses that their intellectual property is protected, through Intellectual Property Rights (IPRs).Intellectual property (IP) refers to creations such as inventions, literary and artistic works, designs and symbols, as well as the names and images used by businesses. International Public Procurement Instrument.Online tools and services for smaller businesses.
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Deep and comprehensive free trade agreements.EU-Colombia-Peru-Ecuador Trade Agreement.Intellectual property rights and geographical indications.Customs clearance documents and procedures.Health and consumer protection for animal and plant product.Trade regime and general product safety.General Agreement on Trade in Services (GATS).Direct transport or non-manipulation rules.

Trade agreements and trade arrangements.
